Brand Identity

Oakridge
Home Building

Oakridge is a a contemporary home building company creating considered homes with a focus on thoughtful design, quality craftsmanship and lasting liveability.

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The Brief

The Oakridge identity takes cues from contemporary architecture and natural materials. A restrained palette of warm neutrals, stone tones and deep green creates a sense of permanence, while clean typography gives the brand a confident and modern presence. The result is an identity that feels at home across everything from building sites and signage to client presentations and marketing materials.

Industry

Residential Home Building

Services

Brand Identity
Print Design
Digital Experience

Deliverables

Logo & Identity
Print Collateral
Digital Assets
Social Media

Year

2026

The Identity

A considered expression
of modern living.

Oakridge brand identity and retreat collateral

A simple, structured identity designed to communicate stability, precision and considered construction.

The palette combines deep architectural green with limestone, stone and warm neutral tones. The result is understated rather than overly corporate, giving Oakridge a distinctive presence within the residential building market.

Playfair Display introduces a refined architectural quality to headings, while Montserrat provides a clean and highly legible supporting typeface.

Colour Palette
Oak
Stone
Limestone
Warm White
Clay
Typography
Aa
Playfair Display For headings
Aa
Montserrat For body copy & secondary text
In Application

Designed to build confidence from the ground up.

Oakridge stationery
Oakridge retreat materials
Oakridge retreat collateral
Oakridge branded guest materials
Oakridge branded guest materials
The Result

A brand built to stand with the homes.

The new Oakridge identity gives the business a distinctive and credible presence across its customer journey. It balances the precision of construction with the warmth of residential design, creating a brand that feels established, considered and built for the long term.